
We are an independent Italian Group specialized in the areas of supplementary healthcare, complementary pension funds, insurance and finance.
We work alongside banks, insurance companies, and financial institutions with the aim of supporting the evolution of the business and creating value in the market.

Our story
The history of RB Hold dates back to the founding of Previnet in 1995, a company established through a joint initiative by Generali and Banca Commerciale Italiana to provide outsourced services to pension funds and the insurance and financial sectors.
Today, RB Hold is an integrated ecosystem that brings together vertical and complementary expertise thanks to the specialization of its companies: Previnet, providing administrative and technological outsourcing for supplemental benefits, including cross-border plans spanning multiple EU member states; Previmedical, a leading third-party administrator (TPA) for supplemental healthcare; RB Care, focused on personalized treatment plans and access to a network of top-tier healthcare providers; Iama Consulting, a partner in innovation and strategic consulting for the financial market; Sintea, a software house specializing in solutions for financial intermediaries; and RB Tech, the Group’s technology hub.
Our Mission
Today, as we have always believed, our mission is to create value for our client companies using the excellence of our team and the innovation of processes as our drivers.
Vertical Expertise
The Group’s specialist professionals are the foundation of the value we bring to our clients.
Agile Operating Models
We evolve our processes and methodologies to anticipate the needs of a changing market.
Integrated Digital Platforms
The Group’s technologies support the evolution of the services offered by its subsidiaries..
An Integrated Ecosystem of Expertise
RB Hold brings together specialized companies and vertical expertise in the fields of supplementary welfare, healthcare, consulting, software and technology.

Fondazione Futuro Salute
The Fondazione Futuro Salute ETS is a foundation created by RB Hold which aims to define the most up-to-date and scientifically advanced pathways for both healthcare services and home care assistance, aligning with global best practices in these fields. The Foundation features a scientific committee of selected specialists who guide the medical and clinical direction of RB Care’s services.